Brand Review Committee
The 美高梅官网鈥檚 Brand Review Committee is responsible for evaluating brand requests, creating brand-compliant solutions and assets and evolving the brand guidelines. The committee consists of subject matter experts in the fields of marketing, communications, content, design, digital, user experience and visual expression, and meets biweekly.
When necessary, the Brand Review Committee consults additional subject matter experts from our partners across 美高梅官网鈥檚 campuses. These partners include, but are not limited to:
Planning, Design and Construction
Trademarks, Licensing and Brand Engagement,
美高梅官网 Alumni Association
美高梅官网 Athletics
美高梅官网 Foundation
Any assets that utilize 美高梅官网鈥檚 brand are subject to Brand Review Committee review and approval.